Useful resources for those who want to know more about perfumery | EPI 023 Podcast All Roads Lead to Aroma
The podcast 'Todos os caminhos vão dar ao aroma' (All paths lead to aroma) is sponsored by Jarilo. In this podcast, Mariana, the founder of Jarilo, explores the world of perfumery and tries to discover how a perfume is made.
This article is the transcription of EPI 023. Useful resources for those who want to know more about perfumery.
[Beginning of transcription]
↳ Hello everyone and welcome to another episode of Todos os Caminhos Vão Dar ao Aroma.
↳ Today I bring you a list of useful resources for those who are learning or are interested in PERFUMERY.
It's for the curious who are taking their first steps, perfume creators, candle makers, or just those passionate about the world of scents.
↳ I myself know how difficult it can be to find accessible, reliable, and inspiring materials.
Therefore, in this episode, I want to share with you everything that has helped me grow in my practice and expand my olfactory culture.
↳ I will leave all the links in the episode notes.
↳ I'll start by telling you about accessible courses.
1)
↳ For example, there are the Experimental Perfume Club classes, which have the course available in three chapters that can be bought separately or as a complete program.
The good thing about this course, which was the first one I studied, is that we receive all the ingredients mentioned in the course so we can handle them directly, get to know them well, and do our first practical PERFUMERY experiments.
2)
↳ Then, we have perfumer Sarah McCartney, who offers both an online course and an adjacent Patreon.
The good thing about her online course is that it is planned so that, in each module, we can learn to develop a perfume from a specific olfactory family.
Sarah McCartney provides formulas that we can recreate and suggestions on how we can alter these formulas to make them more our own.
The advantage of her Patreon is that every month a different theme is worked on there, and the community is very active, so we get to meet many people who are interested in PERFUMERY.
And we also get to know many artisanal and indie perfume brands.
3)
↳ I've talked about Karen Gilbert many times here on the podcast: besides Karen having a PERFUMERY mastermind, she has smaller courses and even courses focused more on the business side; she is an excellent source of knowledge, she has been teaching PERFUMERY for a long time, and I particularly learn a lot from her.
4)
↳ The Institute for Art and Olfaction is a non-profit organization whose mission is to provide access to education and experimentation with scent.
This organization also conceptualizes what is defined as the 'Oscars ceremony' of independent PERFUMERY, the Art and Olfaction Awards.
On the website, you can find many courses: online courses, in-person courses (Los Angeles), exhibitions, etc.
It is a reference in experimental and artistic PERFUMERY.
5)
↳ The Perfumery School teaches courses in Spanish and English; I have never participated, but I follow them on social media, and they seem to be quite competent.
↳ Karen Gilbert also has a podcast, which is one of the best free resources available.
↳ Making Scents Make Sense is another podcast I follow, and it shows us how the market works.
↳ On YouTube, you can also watch videos that Sarah McCartney makes available for free.
↳ I also follow Sam Macer, a perfumer who shares a lot of his knowledge and his journey of creating a brand.
↳ And Teddy Hauge, perfumer and founder of the brand Teddy the Perfumer, where he shares the backstage of both his brand and the industry; I really like his content.
↳ I follow three newsletters that are wonderful to read:
↳ Scently Speaking, which talks about PERFUMERY myths: each edition introduces niche brands and also shows the entire perfume development process.
↳ Scott Moroschan's newsletter, who is a perfumer that writes about emotional fragrances and how emotions should be the main compass for creating a perfume.
↳ Scented Sundae is a newsletter on LinkedIn: every week the author shares his vision of the market.
↳ Jean-Claude Ellena, a famous perfumer, has several books: they are difficult to find translated into Portuguese, but everyone I've seen recommend PERFUMERY books always starts by recommending his: so they are a good starting point.
↳ The NEZ publisher has a wide range of books on PERFUMERY published in both French and English, from books on ingredients to books on the market... the choice is quite varied.
↳ The Secret of Scent by Luca Turin is a more technical, but truly fascinating, book about the science behind smell and aromatic molecules.
↳ Kew - Fragrance: From plant to perfume, the botanical origins of scent (Royal Botanic Gardens, Kew) is one of the most beautiful books I have at home.
It explores the botanical origins of perfumes, each ingredient accompanied by a breathtakingly beautiful illustration from the Royal Botanic Gardens, Kew archive.
↳ Patrick Süskind's Perfume: although it is a novel and not a technical book, it is one of the works that most fueled curiosity about smell around the world... it's worth reading.
↳ There are many online communities, but this is not a path or tool that I personally use much.
However, I highlight the fragrantica and basenotes websites.
↳ Both the perfumers apprentice and perfumers world websites have a lot of condensed information and resources... They are very useful sites for those interested in perfumery.
↳ Two online magazines that I read frequently, and which I like very much, are Essencional and Mag NEZ.
↳ Next week, in episode 024, we will learn how to buy perfume without making mistakes.
↳ I would like to inform you that at JARILO we have launched a free ebook — the complete guide where you can learn all the tricks to enhance the aromatic diffusion of your candles.
I'll leave the link in the notes of this episode.
↳ I also remind you that we have moved our Jarilo store and it is now located not at
but at
↳ Thank you for listening to this episode of the podcast 'Todos os caminhos vão dar ao aroma'.
If you liked it, don't forget to subscribe — share with friends — leave a comment — or send an email to todososcaminhosvaodaraoaroma@gmail.com.
↳ If you use any of these resources I mentioned, send me an email to share your opinion about it... and if you know any that I haven't mentioned here, please share it with me: I would be very grateful.
↳ See you next week.
Happy olfactory experiences!
[End of transcription]
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